AppFollow helps the world’s top mobile and gaming teams manage app reputation at scale — from tracking user feedback to optimizing app store presence and automating workflows. Trusted by Adobe, Rovio, Scopely, and Disney, we’re a B2B SaaS platform serving SMB to enterprise clients worldwide. Remote-first, Europe-based.
Role Overview
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We’re looking for an ASO Product Builder to relaunch and grow AppFollow’s ASO (App Store Optimization) product, with a strong focus on AI agents and MCP. Reporting to the CEO, you’ll work closely with Engineering, Product, and customer-facing teams to turn ASO into a fast-moving, AI-native part of the platform.
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This is a builder role, not just a roadmap owner: we expect you to prototype and ship changes yourself using AI tools — compressing the loop between idea, experiment, and release. You’ll collaborate with engineering, design, and data. This is a high-impact IC role reporting directly to the CEO, with potential to grow into a senior product position.
Key Responsibilities
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Relaunch and evolve AppFollow’s ASO product
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Design and ship AI-agent and MCP-powered ASO workflows
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Prototype features yourself with AI tools to compress the test → learn → release loop
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Run product experiments and validate against real customer usage data
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Own the ASO roadmap end-to-end: competitor analysis, discovery, specs, delivery, iteration
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Partner with engineering to take prototypes to production-grade