O7 - Ekipa2 d.o.o, Ljubljana, Slovenia; Barcelona, Spain; Limassol, Cyprus
Work mode
hybrid
Type
full-time
Department
Performance
Last seen
22h ago
Full-funnel UA is your playground, and you know every corner — from big-picture vision to hands-on execution. You live for the challenge of managing and optimizing campaigns, squeezing every ounce of performance from every channel. Data isn’t just numbers to you — it’s the map to your next breakthrough, guiding cross-functional collaboration and sparking ideas that scale. Ready to transform traffic into traction and planning into unstoppable growth? Then get in touch!
In this role you will
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Execute user acquisition (UA) strategies for games at all stages of development, including prototyping, soft launch, and global release — with a focus on titles driven by in-app purchases (IAP) or subscriptions.
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Manage the UA strategy for each product based on its specific goals and lifecycle stage.
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Plan, launch, and optimize UA campaigns to meet key performance indicators (KPIs) and drive scalable growth.
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Collaborate closely with product, creative, and analytics teams to design and execute tests that enhance both user acquisition effectiveness and overall product performance.
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Analyze campaign performance data to uncover insights and continuously improve both UA efficiency and return on investment.
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Stay informed on industry trends, emerging platforms, and market shifts in order to proactively identify opportunities and mitigate potential risks.
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Share knowledge, insights, and best practices across teams to support personal and collective growth in UA capabilities.
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Candidate with experience as a lead would be considered in a hybrid role, also leading a small team of User Acquisition experts.
What we’re looking for
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Deep understanding of user acquisition strategies and best practices within the mobile app ecosystem.
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Strong passion for performance marketing, with a focus on data-driven growth.
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Analytical mindset with the ability to extract actionable insights, identify trends, and detect anomalies in complex datasets.
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Solid grasp of predictive models such as Lifetime Value (LTV) and Return on Ad Spend (ROAS).
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Skilled at setting clear priorities based on potential impact and business value.
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Strong communication skills, with fluency in English, both written and spoken.
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Nice to have: Ability to manage not only your own responsibilities, but also those of a broader team.
Your experience
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5+ years of hands-on experience in user acquisition for in-app purchase (IAP) or subscription-based mobile games or apps.
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Proven track record of managing products through multiple lifecycle stages — from prototype and soft launch to global launch — is a strong advantage.
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Demonstrated success in optimizing campaigns toward Return on Ad Spend (ROAS).
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Experience in managing and scaling campaigns across a variety of channels, including Meta, Google Ads, TikTok, - Apple Search Ads (ASA), and ad networks, and in working with mobile measurement partners (MMPs).
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Familiarity with privacy regulations and data limitations, including experience optimizing campaigns without access to user-level data on post-install events/ROAS.
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Experience in leading a team of other UA experts is a plus, but not a requirement.
What we offer
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Employment relationship with a legal entity within Outfit7 group for an indefinite period of time, with a six-month probationary period.
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Diverse work with exciting daily challenges, working as part of a team in a fun, relaxed environment.
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Participation in attractive projects.
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Development opportunities through training, seminars, and conferences
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Choice of sport, fitness, educational, and entertainment activities outside of work.
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Healthy meals in the office
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Flexible working hours
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24 days of paid vacation
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Participation in a discretionary bonus plan.
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Christmas bonus (subject to internal policies).
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We are open to exploring remote work possibilities, subject to the specifics of the candidate’s location and preferences.
Povzetek delovnega mesta:
Strokovnjak za pridobivanje uporabnikov IV. (M/Ž)
Zahtevane so izkušnje iz področja podatkovne analitike. Sklenitev delovnega razmerja nudimo za nedoločen delovni čas s šestmesečnim poskusnim delom v podjetju Ekipa2 d.o.o., s sedežem v Ljubljani. Rok za prijavo: 30.5.2026.
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