Sales collateral intake and fulfillment: Build a low-touch request-to-delivery pipeline for one-pagers, decks, case studies, flyers, and event handouts. Reps submit ideas or rough inputs and the system does the heavy lifting, turning them into on-brand output without someone manually rebuilding each piece. We already have a solid foundation of design and messaging standards; the job is to build the systems that make those existing standards easier to apply and adhere to—making high-quality, on-brand content easier for our sales team to build and use.
Event intake and tracking: Build a centralized, largely self-running process for Sales and Biz Dev to submit event opportunities, sponsorships, trade shows, customer dinners, webinars, and other activities. The system captures the request and automatically spins up the associated tracking: ownership, budget, deadlines, collateral needs, follow-up tasks, and post-event outcomes.
AI-assisted design and content production: Build and maintain an AI-enabled workflow that refreshes our content—case studies, one-pagers, slide decks, battle cards—on a regular cadence with the most up-to-date pain points and success data.
Operational support for outside vendors: Support the coordination of external partners (web/SEO/ads, design, creative) from an operations standpoint, keeping deliverables, timelines, and handoffs on track, ideally through automated tracking rather than manual chasing. You are not the primary vendor manager, but you keep the operational machinery around those relationships running smoothly.
Trade show and event execution: Establish and maintain a clear operating rhythm for trade show and event logistics that runs on systems and automation rather than depending on any single coordinator—registration, shipping, travel, lead lists, and the rest.