We are seeking an experienced Digital Marketing Specialist / Shopify Specialist to take ownership of company’s online store and help drive stronger e-commerce performance.
The primary focus of this role is Shopify and conversion rate optimization — improving the website experience, merchandising, product presentation, SEO, and customer journey to turn more existing website traffic into customers.
Alongside Shopify, the successful candidate will support SEO, Klaviyo/email marketing, marketing automation, social media, graphic design, and digital advertising. As website conversion performance improves, paid advertising across platforms such as Meta and Google can become a greater focus for driving scalable online growth.
This is a hands-on role for someone who understands that successful e-commerce marketing is not simply about generating traffic. You should be comfortable analyzing the complete customer journey, identifying where customers are dropping off, and implementing practical improvements that increase conversion, engagement, repeat purchases, and online revenue.