We are looking for a customer-focused and commercially minded marketing professional to IFF’s Taste Business, who will drive growth by transforming market intelligence, consumer insights, and innovation capabilities into meaningful customer experiences. In this role, you will act as a strategic bridge between Commercial, Category Marketing, Creative & Design, Innovation teams, and customers, ensuring that every engagement creates value and generates business opportunities.
You will be responsible for monitoring market, consumer, category, and competitor trends to identify growth opportunities and strengthen IFF’s position in the Turkish market. By translating insights into actionable strategies, compelling customer experiences, and business recommendations, you will support commercial success, enhance customer relationships, and drive sustainable growth. The role combines customer engagement, marketing, consumer insights, project management, and business development support, while partnering closely with sales teams and key customers to develop account strategies, uncover white-space opportunities, execute impactful promotional activities, and maximize the effectiveness of customer engagements, innovation initiatives, trade shows, and industry events. Through strong cross-functional collaboration, you will help position IFF as a trusted innovation partner and contribute to long-term business growth and profitability.