As Global Marketing Director you will develop, manage, execute, and track marketing programs that create pipeline for new logo acquisition, customer growth, and customer retention in priority growth markets across the Europe and Middle East region including countries such as the U.K., Germany, France, the Nordics and the UAE. This will involve a combination of strategic planning and creative execution of growth-focused, inbound, and outbound programs that achieve KPI targets and goals.
You’ll need to be organized, decisive, agile, and iterative; easily able to shift gears between thinking and doing, with a proven ability to thrive in ambiguity and with autonomy. Most importantly, you’ll be creating a best-in-class marketing practice for our target EMEA markets that delivers our ethics and compliance solutions to more businesses, helping their leaders and employees create successful, ethical cultures. You will work collaboratively across the entire marketing team to deliver on growth-focused marketing initiatives and campaigns for your target markets.
Finally, we are looking for someone that is a ‘player-coach’ - you will be a strategic leader managing influence across our matrixed Marketing department, but you will also have expert-level proficiency with critical Marketing TechStack tools (such as, HubSpot and SFDC) with ability to own end-to-end marketing campaign automation, as well as generalist expertise with SEO strategies, events management, and content marketing specific to the EMEA region.