AVIV is Europe’s largest real estate tech company owned by one of the best private equity investors, KKR. Our teams develop innovative technologies and business models that shape the future of how consumers buy, sell, rent, lend and own properties. Aviv operates a portfolio of classifieds and real estate marketplaces in France, Germany, Belgium and Israel.
AVIV teams in Germany are fully in charge of a large part of our business - 31% of our revenue is generated from the well established local brand immowelt.de, the Top 2 real estate portal for estimation, rent, buy and sell, with 18m average monthly visits, 19.3k agents, over 320k listings, and 168m € revenue in 2023.
Job Description
🎯 Mission of the Role
As Sr. Pricing & Monetization Manager (f/m/d) Germany you will be the end-to-end owner of Immowelt’s monetization strategy across subscriptions, dynamic pricing models, value-based packages, add-ons, and new revenue streams. Together with your stakeholders you will build the framework for profitable, scalable, and sustainable pricing, ensuring Immowelt maximizes value creation while protecting customer lifetime value and minimizing churn.
The mission is to:
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Create and implement a holistic monetization strategy covering both areas where Immowelt leads the market and areas where it is structurally weaker.
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Design, test, and scale data-driven pricing models that reflect liquidity, demand, segment value, and customer economics.
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Drive continual optimization through experimentation, behavioral insights, and commercial performance data.
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Build strong alignment across Sales, Product, Finance, and GTM to ensure pricing strategy translates into measurable business results.
🏆 Key Responsibilities
Pricing Strategy & P&L Impact
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Build a 12–36 month monetization roadmap aligned with Germany’s strategy and Group pricing architecture.
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Oversee the pricing performance KPIs: ARPA, MRR growth, net retention, churn, margin impact.
Comfortable with risk, experimentation, and challenging legacy models.
Additional Information
About us
At AVIV, we are an equal opportunities employer and an organisation where everyone is welcomed to be their authentic selves. We strongly encourage individuals with visible and non visible disabilities, all educational backgrounds, people from minority backgrounds, those from the LGBTQIA+ community and parents and carers to apply. If you need reasonable adjustments at any point in the application or interview process, or wish to discuss part time or flexible working requirements, please let us know.
In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
Our ambition is to be the leading Employer in PropTech across Europe and this is a pivotal time to join us and unlock your perfect job!