We have a fantastic opportunity for a talented, experienced, Performance Specialist to support our growing Gen AI services. Performance Specialist is a unique role that combines experience in media buying and practical ability to adapt and optimise effective assets.
You should be equally comfortable with discussing a hold out test, learning mode, hooks, and the ABCDs of effective YouTube assets. We appreciate this is a unique skillset, and if you are passionate about performance and willing to learn we are excited to meet you.
This role is Director level. You’ll be expected to have enough autonomy and experience to recognise an opportunity to improve campaign performance and share that with a client or colleagues.
You will be required to use our Generative AI products. Specifically Pencil Pro: https://trypencil.com/ai-for-enterprise. Pencil is our performance platform where you can generate, publish, measure, and optimise every element of a campaign. You’ll be spending the majority of your time on the platform. You will be supported with training and part of a larger team, but expected to become proficient in Pencil and co-create the best practices.
You will have a distributed team to support you generating and optimising assets. So attention to detail, clear communications, familiarity with collaborating in diverse teams, and preferably across time zones will be valuable.