Own Customer Retention & Growth
Own retention, renewals, expansion, and revenue performance across Kochava’s existing customer portfolio.
Establish clear accountability for Net Revenue Retention (NRR), Gross Revenue Retention (GRR), expansion revenue, churn, and renewals.
Build proactive strategies to identify customer and revenue risk well ahead of renewal.
Develop systematic approaches to identifying and converting cross-sell and upsell opportunities across Kochava’s expanding portfolio.
Partner closely with Sales to create coordinated strategies for growing Kochava’s largest and highest-potential accounts.
Improve the predictability of existing-customer revenue through disciplined account planning, expansion pipeline management, and forecasting.
Build Strategic Customer Partnerships
Build and strengthen relationships with leading advertisers, agencies, publishers, streaming platforms, and other participants across the digital advertising ecosystem.
Establish a strategic account planning framework for Kochava’s largest and highest-potential customers.
Ensure Client Partners understand each customer’s business model, marketing objectives, media strategy, technology stack, measurement needs, and growth priorities.
Develop multi-threaded relationships across marketing, user acquisition, growth, analytics, ad operations, data science, product, procurement, and executive leadership.
Build C-suite relationships and serve as an executive sponsor for Kochava’s most strategic customers.
Establish an executive business review discipline focused on measurable business outcomes, strategic priorities, and opportunities to deepen the Kochava partnership.
Expand Adoption Across the Kochava Platform
Help customers move beyond individual products toward broader adoption of Kochava’s measurement, analytics, optimization, and AI capabilities.
Identify opportunities to expand relationships across mobile and omnichannel measurement, CTV, incrementality, media mix modeling, optimization, and other Kochava solutions.
Ensure customers understand how Kochava can help connect media investment to measurable business outcomes across channels and devices.
Partner with Product and Product Marketing to translate Kochava’s technology into compelling customer use cases and measurable business value.
Identify underutilized capabilities and develop strategies to increase adoption and solution penetration.
Turn successful customer outcomes into repeatable use cases that can be scaled across Kochava’s customer base.
Build & Lead a High-Performing Team
Recruit, develop, coach, and retain an exceptional Client Partnership organization.
Create a culture that combines **deep customer advocacy with commercial accountability.
Develop Client Partnership into strategic advisors who understand digital advertising, can engage senior executives, demonstrate measurable value, and identify opportunities to grow customer relationships.
Establish clear goals, performance standards, operating cadences, and career paths.
Continuously optimize account segmentation, coverage, capacity, and organizational structure as Kochava grows.
Leverage data, automation, and AI to improve customer insights, identify risk and growth opportunities, and allow Client Partners to spend more time strategically engaging customers.