Business Ownership and Accountability
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Own the detailed operating plan for Posh Live and be directly accountable for the business metrics that matter - growth, engagement, and marketplace health.
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Make the day-to-day calls needed to hit targets, escalating only the trade-offs that materially change the strategic direction.
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Own forecasting and reporting for Posh Live’s performance, and make the case for resourcing and investment where needed.
Buyer Experience and Content Strategy
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Define what a great buyer experience looks like across Posh Live - discovery, watching, and purchasing - and translate that into clear content and programming standards.
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Own curation criteria and programming decisions for premium/flagship content, and be accountable for how well it reflects that buyer experience bar.
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Partner with Merchandising and key partners on exclusive inventory and content planning.
Host Acquisition and Marketplace Quality
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Own the strategy and execution playbook for host acquisition, and directly manage the Host Acquisition team
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Own the programs, incentives, and quality mechanisms that grow and maintain a healthy base of hosts/sellers, and be accountable for the resulting supply and quality metrics.
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Own the trade-off between growth in volume and the quality standards that keep the marketplace trustworthy for buyers.
Cross-Product Growth and Discovery
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Own how Posh Live connects with and reinforces the broader Poshmark experience (search, catalogue, feed), and be accountable for the resulting engagement metrics.
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Work with Product and Engineering to prioritize the features that most strengthen these connections, making the final call on trade-offs within your remit.
Cross-Functional Leadership
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Lead a cross-functional working group spanning Product, Engineering, Marketing, and Data - setting goals, holding partners accountable, and unblocking execution.
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• Own the operating cadence for Posh Live — goal-setting, business reviews, and prioritization frameworks.
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• Define clear roles, responsibilities, and decision rights across partner teams, and be the final decision-maker on the majority of day-to-day trade-offs.
Took ownership of the business
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Stood up a concrete, sequenced operating plan with clear owners, milestones, and metrics - and is running the business against it.
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Established the operating cadence and reporting rhythm with the Head of Posh Live and cross-functional partners.
Defined and began raising the buyer experience bar
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Defined a clear point of view on what a great buyer experience looks like on Posh Live, and translated it into concrete content and programming standards.
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Ran a first cohort of flagship content against these standards.
Defined the host acquisition strategy and got the team executing against it
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Took on management of the Host Acquisition team, defined a clear execution strategy and playbook, and provided hands-on guidance to run against it.
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Delivered an early, measurable improvement in sourcing, onboarding, or activation performance tied to the new strategy.
Instrumented and began owning cross-product engagement
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Defined and began tracking the core cross-product engagement and discovery metrics as owned KPIs.
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Identified and prioritized 1-2 high-leverage product changes to strengthen these connections.
12+ Month Accomplishments
Scaled host acquisition through a proven strategy
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Grew host/seller volume through the team’s execution of your acquisition strategy and playbook, without degrading quality.
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Can point to specific strategic and management decisions that drove the result.
Established a differentiated buyer experience
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Made Posh Live’s buyer experience - anchored by flagship content - a recognizable, differentiated draw that sets the standard for the rest of the marketplace.
Proved out cross-product growth loops at scale
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Showed measurable, sustained traffic and engagement flowing between Posh Live and the rest of the Poshmark experience, with clear accountability for the result.
Built a scalable operating engine and earned expanded ownership
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Established a repeatable planning and execution cadence that the team can run without heavy day-to-day involvement from the Head of Posh Live.
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Regularly informed strategic refinements with clear, data-backed recommendations, and expanded scope of ownership as trust was established.