1 Manages, monitors, and maintains the departmental website and intranet; assists with content development, posts regular updates using the content management system, analytics, and evaluation, and performs other day-to-day website maintenance needs.
2 Updates and regularly engages with the department’s social media channels; develops content, makes daily posts, monitors social interactions, develops analytics reports, and regularly evaluates the effectiveness of online communications strategies.
3 Designs, creates, and produces art, graphics, and other publications using the Adobe Suite or other professional design software.
4 Develops marketing materials, messaging, and content for websites, e-newsletters, and social media; assists with researching and writing articles, news releases, op-eds, blog posts, and newsletters.
5 Assists in coordinating special events internally and with the community; takes photographs and video recordings at events and meetings, as needed.
6 Supports, facilitates, and implements strong internal communications; develops events, messages, and materials directed toward departmental staff.
7 Conducts outreach to and building relationships with media, including TV, radio, newspapers, bloggers, and others; responds to public relation concerns and conflicts through phone, email, and media.
8 Performs any and all other work as needed or assigned.