Edenred is a leading digital platform for services and payments and the everyday companion for people at work, connecting over 50 million users and 2 million partner merchants in 46 countries via 1 million corporate clients.
Edenred offers specific-purpose payment solutions for food (such as meal benefits), mobility (such as multi-energy, maintenance, toll, parking and commuter solutions), incentives (such as gift cards, employee engagement platforms) and corporate payments (such as virtual cards).
True to the Group’s purpose, “Enrich connections. For good.”, these solutions enhance users’well-being and purchasing power. They improve companies’ attractiveness and efficiency.They nurture over 2 million merchants in the world with incremental consumers spending.
Edenred’s 10,000 employees are committed to making the world of work a connected
ecosystem that is safer, more efficient and more responsible every day. In 2025, thanks to its global technology assets, the Group managed close to €50 billion in
business volume, primarily carried out via mobile applications, online platforms and cards and directly spent within our merchants and partners’ network.
CONTEXT Since 2016 Edenred has embarked in a deep transformation exercise:
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A strategic growth plan (called “Fast Forward” and “Next Frontier”), setting precise growth objectives and levers, per country, per zone and at group level
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An acceleration of Edenred’s transition to Digital, in its product & service offer, in its core processes and in its IT organization
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A much stronger focus on go-to-market strategies, product marketing and customer marketing
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A rebranding exercise, to better formulate its mission to the outer world
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A proactive diversification strategy: new spending categories, new geographies, new user segments