● Expand our advertiser client portfolio by building high-trust relationships with Japan’s Holding Companies independent shops, and direct brands.
● Maintain and adapt media kits, presentations, and marketing materials to ensure they resonate with the Japanese market standards.
● Develop targeted “hit lists” and leverage existing networks to maximize the long-term value of client partnerships.
● Raise demand-side awareness of Vistar Media as the leading global exchange for Digital Out-of-Home (DOOH), specifically educating the market on programmatic benefits.
● Leverage global MSAs while navigating local trading desk relationships to grow clientele and secure long-term partnerships.
● Work closely with Client Services to respond to RFPs, ensuring all client communications meet the high service standards expected in Japan.
● Partner with the Analytics team to translate client KPIs into comprehensive measurement strategies that prove ROI in the local context.
● Act as the primary point of contact for key clients, managing the relationship from pre-sale strategy through to post-campaign analysis.