You will be our founding marketing hire, with the rare chance to build a function, and a category, from the ground up.
We have strong convictions about our brand, our audience, and what is already working, and we will share all of it on day one. But we are not hiring you to execute our plan. We are hiring you to own and shape the strategy, and to invent the things we have not thought of yet.
The idea that comes to define Outro’s marketing probably does not exist yet. The brands that define a category rarely arrive with their signature idea fully formed. Someone builds it from the inside, after they show up. We believe we have the raw materials for something just as category-defining, and we are looking for the person who will help us create it.
What you would be walking into:
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A founder who quite literally wrote the textbook, and patients who talk about getting their lives back.
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Real, high-intent demand from people searching for a way off medication they were never told how to stop.
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An early, engaged community and a brand with strong foundations and taste.
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A blank canvas for content, story, and community, and the trust to lead it.
This is a full-stack, hands-on role. You will set the strategy and also do the work, especially early, before building out contractors, agencies, and eventually a team.