Key Responsibilities:
Defines and leads marketing strategy, market positioning, and go-to-market priorities for SPW, FoCs, and assigned business entities aligned with growth objectives and customer needs.
Partners with Entity leadership, operational teams, Get Work leaders, and enterprise stakeholders to align marketing direction with business strategy, customer priorities, and market opportunities.
Oversees integrated marketing, communications, content, digital presence, brand visibility, and market-facing initiatives supporting Entity and SPW growth.
Strengthens alignment between Entities, SPW, business units, pursuits, core markets, and enterprise initiatives through portfolio storytelling, capability positioning, messaging frameworks, and differentiated customer value.
Leads and develops marketing and communications teams through coaching, performance management, capability building, and strategic alignment.
Evaluates market trends, customer insights, competitive dynamics, and growth opportunities to inform strategic positioning and long-term direction.
Ensures Entity and SPW marketing efforts remain aligned with enterprise brand standards, governance, communications strategy, and enterprise growth priorities.