Lead and execute end-to-end SEO strategies (On-page, Off-page, and Technical SEO)
Conduct in-depth keyword research and competitor analysis
Perform technical SEO audits, site migrations, and fix SEO-related issues
Develop and implement advanced content optimization strategies
Plan and manage high-quality backlinking strategies to improve domain authority
Monitor SEO performance, rankings, traffic, and conversions using analytics tools
Set KPIs and prepare detailed SEO performance reports for internal teams/clients
Stay updated with Google algorithm updates and industry best practices
Coordinate with content writers, designers, and developers for SEO implementation
Guide and support junior SEO team members when required