Organize and implement a system to store and easily access all preclinical and clinical scientific information across all agency brands, as well as competitive data.
Prepare scientific and strategic analyses of data for optimal application in promotional media; proactively assess emerging competitive and scientific message trends.
Work closely with account, creative, strategy, and medical teams to analyze and interpret scientific data so that clients achieve maximum marketing advantage.
Develop and implement a system of market/clinical data gathering and dissemination to team and clients. (i.e. lunch in learns, monthly market data updates, etc.)
Devise curriculum for and lead in the development of content for agency-wide scientific education courses.
Liaise with client marketing, medical and regulatory departments and develop relationships with client physicians and key opinion leaders.
Facilitate liaison between marketing and clinical operations at the client to proactively offer solutions for brand promotions.
Attend and coordinate the preparation of reports for major medical meetings.
Attend client meetings and provide scientific perspective.
Assist the agency team in annual strategic and tactical planning.
Organize database of potential key opinion leader contacts; conduct advisory boards, develop medical content in the form of discussion guide for focus groups and telephone interviews with opinion leaders and other physicians.
Lead scientific portions of new business presentations; represent agency’s scientific expertise and demonstrate experience to prospective clients.
In person client travel is required
Qualifications