Are you looking for an exciting career in Brand Management? At P&G, our Brand Management teams are the vision and strategy behind each of our brands. Together, we create irresistible, meaningful, and sustainable brand experiences for our consumers.
From Day 1, you are the manager of your business and will put your ideas into practice. You will lead the masterplans behind our product and commercial innovations as well as the marketing elements across all media. You develop strong marketing concepts and identify tactics to build on consumer, shopper, and customer insights (e.g., out-of-the-box ideas to attract new brand users, pilot campaigns on new social media platforms, collaborate with creators and digital communities, and identify new ways to build brand relevance through consumer conversations and emerging trends).
As consumer behavior and media habits continue to evolve, you will help shape how brands connect with consumers across digital and social ecosystems, leveraging insights, creators, and communities to drive meaningful business growth.
Within the Brand Management function, you might join P&G one of several teams: Commercial Operations team for a particular brand or category; Brand Operations team with responsibilities for many categories on a specific marketing touch point, including influencer, community or media; Sales team developing marketing plans across categories for a specific customer.
Each career path is different depending on the unique skills, interests, and goals you bring. Your strong impact and continuous growth will foster a successful career with us.