Concretely: blog posts, research articles backed by original engineering discoveries, essays, the changelog, product update emails, the newsletter, LinkedIn, dev.to, Hacker News, Reddit, Google Ads, SEO, and the occasional example repo or demo project. You write about events, news, research results, and product features through the lens of Lingo.dev’s positioning, for a technical audience and for a non-technical one. You interview founders, engineers, and customers, and you write from what they said, quoted. You publish on the site and off it, and contribute to our playbook and the narrative every piece is written from.
Whatever is due this week is published this week. The volume grows, and you keep up by automating: Claude workflows, templated distribution, scheduled publishing.
You own organic and paid: SEO, GEO, AI visibility. You track what gets cited, what ranks, what compounds, and what the spend returns, in Ahrefs, Search Console, and the ad accounts.