Make Hilo the #1 voice in the US blood pressure conversation
Media, KOL, and event presence are sustained and growing, positioning Hilo as a trusted name in health, cardiology, hypertension, and consumer tech
Make US a sizable portion of global sales
Volume grows steadily against target CAC, with US.specific insight feeding the pricing, messaging, and channel decisions run centrally
Be a strong local presence for B2B momentum
As a local spearhead, you help conversations with clinics, specialists, and payer/employer partners progress, while Hilo Professional owns the pipeline.
Deliver a frictionless US customer experience
Key friction points across product, web, and support are identified and resolved, with tangible improvement in conversion and customer satisfaction