The VP, Strategy has several distinct responsibilities and priorities:
• Lead Brunswick’s new market and growth opportunities, beyond the existing business lines, in order to expand and solidify the company’s reach and influence in the marine lifestyle space
• Recommend, develop and drive options for market entry considering all alternatives including build, partner and acquire and present thorough and thoughtful strategic analysis to senior management.
• Maintain a deep understanding and constantly evolving view of marine consumers and Brunswick customers, including threats and opportunities in the market.
• With creativity and a holistic approach, analyze and understand the boating lifestyle to identify potential growth areas
• Add personal insight, galvanizing discussion and debate across the organization on key strategic issues, generating ideas and creative frameworks; and using a combination of facts, judgment and personal impact to build credibility and influence outcomes.
• Lead and run the enterprise-wide annual strategy process, ensuring integration across divisions and functions and alignment to overall enterprise priorities
• Partner with business leads and business strategy teams to identify, develop and drive longer-term strategies and initiatives beyond the core business that will result in profitable growth. This includes elevating divisional strategies into a unified enterprise perspective
• Partner with divisional and functional leaders to develop cohesive, enterprise-wide strategy narratives and materials for each Board meeting
• Serve as a key point of contact for the Brunswick Board on enterprise strategy topics, supporting clear, integrated, and forward-looking strategic discussions
• Establish strategic context to prioritize initiatives, based on analytics, insights and commercialization impact and guide teams based on these priorities.
• Lead critical specific initiatives across the business
Foster a network with industry, academic and philanthropy contacts: ensure Brunswick understands the competitive landscape and maintains competitive advantage.