Citizen is building an army of 1,000 active creators per month who film, share, and report in real time from their neighborhoods. This person owns that program end to end — recruiting, paying, managing, and growing a creator network that turns ordinary people into the eyes of their city. It’s part talent scout, part community operator, part growth hacker. It runs every night.
What you’ll do
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Build and operate the creator recruitment pipeline from 50 to 1,000 active creators/month
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Own creator incentives: payment structures, milestone rewards, exclusives, partnerships
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Run the creator community daily — Slack or Discord, nightly engagement, content feedback, momentum
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Source and close media and partnership deals that expand the creator pool (local news, influencers, neighborhood orgs)
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Work with product to define the tooling creators need and surface friction points back into the roadmap
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Define and track the metrics: creator activation rate, retention, content volume, incident creation lift
What we’re looking for
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4+ years running creator programs, influencer networks, or community growth at a consumer app or media company
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Has personally built a community from scratch — not inherited one
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Comfortable owning a program that runs nights and weekends; this isn’t a 9-5
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Strong taste in video content and an instinct for what goes viral
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Experience with incentive design and creator economics
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Bonus: background in hyperlocal media, public safety, or news
Why this role
Citizen protects millions of people every day. The creator army is how we scale that mission — more eyes, more footage, faster response, more lives protected. This person is building something that has never existed before at this company.
Salary Range
This role offers a base salary of $80,000 - $120,000 per year, plus equity.