The Growth organization drives Life360’s subscription business, the engine that turns free usage into a paid membership and keeps that membership worth paying for, year after year. We set and evolve pricing and packaging for every Life360 membership, build features to increase the value of our subscriptions for users, manage the experimentation platform and the ML systems that personalize monetization, and own the partnerships that extend membership value. We are data-driven and focused on creating value for our subscribers by understanding their needs and wants. We are also an AI-native team: AI tooling is embedded directly into how we research, model, spec, and ship, and we expect everyone on the team to work that way.
As Director of Product, Subscriber Value, you will be responsible for developing and executing a strategy to deliver value to our subscribers, while growing Life360’s subscriber base and subscription business.
You will develop new freemium features and improve existing ones, own the architecture and pricing of what members get for what they pay (tiers, entitlements, bundles, add-ons), and lead the portfolio of partner-powered value that complements the features we build ourselves. You will be accountable for the growth of our subscriptions and the satisfaction of members who choose to pay for one.
This is a director-level individual contributor role. You will set a strategy for one of Life360’s highest-leverage surfaces, drive outcomes by working across engineering, design, analytics, ML, finance, and business development teams, and be the point person for advocating for subscriber value with the executive team and at every level of the company.
Life360 operates as an AI-native organization, and this role is expected to be a visible example of it. You will use AI throughout your workflow and help define what AI-native product management looks like on the monetization side of the business.
For candidates based in the US, the salary range for this position is $201k to $294k USD. For candidates based out of Canada, the salary range for this position is $245k to $287k CAD. We take into consideration an individual’s background and experience in determining final salary; therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.