• Define and execute a proactive corporate PR strategy aligned to business priorities and transformation initiatives
• Build and steward a distinctive brand voice that positions FIS as a leading fintech authority
• Develop rapid response capabilities to capitalise on breaking news and manage issues in real time
• Lead crisis communications, scenario planning, and escalation protocols with cross functional partners
• Cultivate deep relationships with top tier financial, business, and technology media
• Drive executive visibility through thought leadership, speaking opportunities, and media engagement
• Integrate earned media with social and digital channels to amplify reach and impact
• Conceive and deliver creative PR campaigns and activations that generate sustained attention
• Partner closely with marketing, legal, investor relations, and business leaders on aligned messaging
• Lead, develop, and inspire a high performing PR team and agency partners
• Leverage AI-enabled tools and platforms to scale monitoring, content development, and measurement.