The Sr. Specialist, Digital Platforms & Insights reports to the Chapter Lead of Digital Platforms & Operations and helps the organization understand how clients engage with its digital experiences. Working with Product, Marketing, Digital, Analytics, and Technology teams, you will support the collection, measurement, and interpretation of digital data to inform business decisions, improve client experiences, and track performance against key objectives. You will contribute to the configuration, implementation, testing, troubleshooting, and governance of Adobe Analytics and Customer Journey Analytics, while helping define business requirements, use cases, KPIs, and measurement approaches. You will also build reports and dashboards, identify meaningful trends, communicate insights, and translate business needs into practical analytics solutions that support continuous improvement and measurable outcomes.
At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.