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Work on the global account relationship across 12+ sub-brands and multiple regions. Stay organised across a volume of comms, briefs, and stakeholders that is genuinely unusual.
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Orchestrate cross-functional teams: creative, paid media, creator partnerships, and product. You are the connective tissue. If something drifts, you see it early and fix it.
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If something drifts (performance, scope, relationship, or timeline) you see it early and fix it. No surprises. Steady, organised ownership.
🎯 Co-own the Relationship Work on client relationships across product launches, seasonal campaigns, and always-on programmes. Multi-thread across their teams. Build trust at every level. Have direct conversations when performance needs to improve.
📈 Turn Insight into Strategy Translate campaign data into clear, executive-level recommendations using AI to move from raw numbers to narrative faster. Present performance against KPIs (engagement, EMV, sales lift, affiliate impact) and explain what it means.
🔍 Work On Delivery End-to-End Lead client onboarding for new briefs: build decks, verify SOW accuracy, coordinate internal teams, demo the platform. Manage timelines, scopes, budgets, and execution across our full product suite, including Always-On creator partnerships, Pulse campaigns, Makers (CGC), Amplify+ (paid boosting), Seeding+, and License+. With 6+ briefs running simultaneously, operational precision is everything. Keep work on-brand, on-time, and within margin.
📊 Protect & Grow Revenue Lead post-campaign analysis: run internal post-mortems, build PCA decks, present performance narratives. Work on exec-ready reporting (QBRs/EBRs). Reporting should inform decisions, not just recap them.
🛡️ Keep the System Tight Keep tracking clean. Watch capacity. Fix what’s inefficient. Make sure client feedback doesn’t get lost. Feed client insights back into product development.
Feed Insight Back into Product Surface client needs, pain points, and feature requests back into the product team. You are the closest person to how the client actually uses the platform.