Build, not just specify. Prototype new product iterations yourself using AI-assisted and LLM-assisted tooling, fast, disposable, real. Treat the prototype as the hypothesis and put it in front of real customers before writing the spec. Ship production code, instrument it, and watch how it actually gets used.
Stay close to customers. Spend time where the work happens. Understand what estimators, parts managers, and others actually do, where they lose time, and what better would feel like. This is a core weekly activity, not an occasional input.
Reconcile signal. Combine what you see with what the data says, and reconcile the two when they disagree. Turn that understanding straight into what you build next.
Own the outcome. Steer by your surfaceâs metrics; adoption and value delivered are yours. Make the call on priority and explain the reasoning, especially when the answer is no. When something is broken, own it, diagnose it precisely, and fix it.
Make the trade-off. Weigh product impact against engineering effort in the same breath, and find the cheaper path to the same outcome.
Build the agentic experience. Move your surface from manual operation toward supervised delegation: capture intent, decide where the human stays in the loop, and earn trust step by step so users never lose the thread of a high-stakes job.
Hold the craft. The surface feels fast, clear, and considered. You push back when something does not feel right, even when it technically works.
Raise the bar. Pair with SW Engineers on the harder systems work behind your surface, and contribute beyond your boundary: shared components, product craft, and what excellent building looks like here as the team grows.