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KISS Beauty Group

Brand Manager

LocationUSA, NY, Port Washington, HQ
Company size1,001–5,000 people
First seen1w ago
Last seen1d ago
Job Description Summary:
KISS is seeking a strategic, commercially minded Brand Manager to lead planning and go-to-market execution for the nail portfolio. This role sits at the intersection of product, marketing, and retail — translating consumer insights and brand strategy into campaigns, channel plans, and product narratives that drive growth across mass, drug, e-commerce, and specialty channels.
The ideal candidate combines analytical rigor with creative instinct: equally at home reading a retailer sell-in deck and a digital marketing brief, with a clear understanding of how to build brands in a digital-first, influencer-driven beauty landscape — including paid social, content strategy, platform execution, and performance analytics.
Job Description:
Responsibilities:
Category Strategy & Brand Planning
•
Own the long-term category strategy for the product portfolio, aligned with brand objectives, retail priorities, and market trends
Requirements
•
Strong commercial acumen: comfortable with sell-in decks, P&L frameworks, and retail performance data
•
Identify white space opportunities through consumer research, competitive analysis, and trend intelligence
•
Build seasonal brand plans that connect product launches to cultural moments, social trends, and retail windows
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