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Assist World

Senior Social Media Marketing Manager

Location
South Africa
Work mode
remote
Type
full-time
Department
Virtual Assistant / Full - Time, Operations
Last seen
2h ago
Overview
We are seeking a highly capable Social Media & Email Marketing Manager to take ownership of content execution, email marketing, and LinkedIn engagement  with a strong operational focus on HubSpot.
This is not a high-level strategy-only role. The ideal candidate is hands-on, detail-oriented, and technically strong, with the ability to execute campaigns, manage contacts, and produce content tailored to a professional, white-collar audience (lawyers, bankers, etc.).
Key Responsibilities
HubSpot Marketing (CORE – NON-NEGOTIABLE)
•
Build and execute email marketing campaigns within HubSpot
•
Upload and manage contact databases with accurate tagging and segmentation
•
Create and send targeted newsletters to different audience groups
•
Automate workflows and email sequences where possible
•
Ensure proper segmentation (e.g., investors, referral networks, customers)
LinkedIn Marketing & Social Media
•
Manage and post content on LinkedIn (primary platform)
•
Respond to comments and engage with audience
•
Support content distribution across social platforms
•
Maintain a professional and consistent brand voice
Content Creation & Creative Execution
•
Create high-quality written content for a professional audience
•
Develop creatives using AI tools (e.g., ChatGPT, Claude)
•
Assist in generating posts, newsletters, and campaign content
•
Adapt messaging for different audiences and campaign goals
Website & Blog Support (WordPress)
•
Upload and format blog content in WordPress
•
Manage basic publishing tasks (no advanced dev required)
•
Support SEO content where possible
Analytics & Optimization
•
Track performance of email campaigns and social content
•
Review engagement and suggest improvements
•
Provide reports on campaign performance (nice to have but valuable)
Requirements (MUST-HAVES)
•
Strong hands-on experience with HubSpot (NON-NEGOTIABLE)
•
Experience with email marketing, newsletters, and campaign execution
•
Proven LinkedIn marketing experience
•
Strong writing skills (especially for professional / corporate audiences)
•
Experience with Microsoft 365 (Word, Excel, PowerPoint, Outlook) (NON-NEGOTIABLE)
•
Ability to segment audiences and manage contact databases
•
Comfortable using AI tools for content creation
Nice to Have
•
WordPress + basic SEO experience
•
Paid ads experience (LinkedIn, Google Ads, Meta)
•
Video editing skills
•
Experience working with B2B or professional service industries
What Success Looks Like
•
Clean, well-structured HubSpot system with properly tagged contacts
•
Consistent and targeted email campaigns
•
High-quality LinkedIn content tailored to a professional audience
•
Improved engagement and campaign performance over time
Why Join Assist World?
100% REMOTE
$50 birthday bonus
$200 testimonial bonus
$500 entry monthly raffle
NO TRACKER. NO PROBLEM
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