DepartmentVirtual Assistant / Full - Time, Operations
Company size51+ people
First seen5mo ago
Last seen8h ago
Overview
We are looking for a sharp, proactive, and genuinely skilled Digital Marketing & Content Specialist to support ongoing marketing execution across email, LinkedIn, website content, and SEO. This is a hands-on execution role — not a strategy-only position. The ideal candidate takes full ownership of their work, communicates transparently, and brings consistent energy and output every single day. AI tools are welcome as a support layer, but strong independent thinking, writing ability, and real platform proficiency are non-negotiable.
Key Responsibilities
HubSpot & Email Marketing
•
Build and execute email marketing campaigns in HubSpot
•
Upload, tag, and segment contact databases accurately
•
Automate workflows and email sequences
•
Create and send targeted newsletters to segmented audiences
LinkedIn & Social Media
•
Manage and post content on LinkedIn (primary platform)
•
Engage with comments and grow audience organically
•
Maintain a consistent, professional brand voice across platforms
Content Creation & Copywriting
•
Write high-quality original content for a professional, white-collar audience
•
Produce posts, newsletters, and campaign copy with minimal hand-holding
•
Use AI tools to assist — not replace — original thinking and writing
Website & SEO
•
Upload and manage content in WordPress
•
Support on-page SEO and blog publishing
•
Contribute to website improvements and layout updates
Reporting & Communication
•
Share work-in-progress proactively — do not wait until everything is “perfect”
•
Provide regular updates on task status and campaign performance
•
Flag blockers early rather than going silent
Must-Haves
•
Proven, depth-level HubSpot experience (implementation, not just reporting)
•
Hands-on email marketing and campaign execution
•
Strong LinkedIn content and engagement experience
•
Excellent English writing skills — especially for corporate/professional audiences
•
Microsoft 365 proficient (Outlook, Word, Excel, PowerPoint)
•
WordPress experience (content publishing and basic updates)
•
Comfortable using AI tools as an assistant, not a ghostwriter
•
Reliable, high-energy, and proactive communicator
Nice to Have
•
SEO experience (sustained, not one-off)
•
Paid ads (LinkedIn, Google)
•
Video editing
•
B2B or professional services industry background
What Success Looks Like
•
Work is shared openly and in progress — not hidden until it’s “ready”
•
Output matches the energy and capability shown in the interview, consistently
•
Campaigns are running, contacts are segmented, content is live
•
Communication is clear, direct, and human — not AI-generated sounding
•
Tasks are completed in realistic, stated timeframes — no surprises