We are looking for a Digital Analytics Associate Consultant to join our London-based consulting team. This is a varied role which spans across website architecture, UX analysis, media advisory and digital strategy. As a Consultant at 55, you will be working on marketing analytics and marketing activations as opposed to setting up and optimising campaigns, so we therefore are seeking applicants with some prior experience in marketing or web analytics.
Working as part of a small, collaborative team, you will play a key role in delivering fifty-five data-led projects to multiple, big brand clients across industries such as luxury, automotive, retail and beauty. These projects will be driven by client objectives relating to data collection, customer acquisition, onsite conversion optimisation and media-mix optimisation and you will be required to promote a customer-centric vision of digital marketing, based on the systematic and methodical use of data to support decisions.
You will report to a Project Lead and work alongside other Consultants, Tracking Specialists, Cloud Engineers and Innovation Experts. Led by the Senior Consultant, you will contribute to the timely & professional delivery of our projects. Examples of the sort of project work you will be part of delivering within the first year of your role include but are not limited to; the creation and monitoring of complex dashboards aimed at aggregating findings from numerous data sources; the evaluation of client’s existing marketing channel mix and the recommendation of the most suitable attribution model; the implementation of cookie consent management solutions to obtain users consent for data collection, martech audience review and architecture recommendation. This is an exciting, hands-on role within a company that puts collaboration and knowledge sharing at the heart of everything we do.