· Lead, coach, and develop General Managers and sales leadership to drive high performance and engagement across assigned markets.
· Build a strong leadership bench by identifying, developing, and promoting future sales leaders.
· Set clear expectations, inspect execution, and hold leaders accountable through consistent follow-up and presence.
· Drive a “Win the Day” culture by establishing daily priorities, urgency, and focus at every location.
· Provide effective in-store coaching by observing, modeling, and reinforcing selling behaviors and leadership standards.
· Maintain momentum through remote coaching, including calls, video, and regular check-ins with store leaders.
· Drive sales performance using data and analytics, monitoring KPIs such as revenue, SPG, close rate, average ticket, margin, finance, bedding, protection, and delivery.
· Partner with store leadership to create and execute action plans that close performance gaps and improve results.
· Serve as a clear and consistent communicator, translating strategy into executable actions across all locations.
· Champion a guest-centric sales culture by ensuring daily behaviors align with an exceptional customer experience.