Desired Skills & Experience
· Bachelors/Masters degree in Quantitative / Science field or 4+ years’ experience in an analytical field
· Media/marketing experience strongly preferred
· Robust knowledge of digital media metrics, attribution models, and performance tracking methodologies across all channels display, video, search, social, retail, etc.
· Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
· Refined client-facing skills with the ability to work well up and down the command chain within an agency organization.
· Exceptional written, oral, and data visualization communication abilities as well as proactive and thoughtful management of agency client-group priorities.
· Strong proficiency with big data/could platforms (AWS, BigQuery, Snowflake) and excel.
· Expertise with data analysis and visualization tools such as Tableau, Power BI, or Superset.
· Experience with Brand Lift Surveying, Cross-Media Measurement Solutions, Circana, Dynata, DISQO, etc.