As our Community & Advocacy Manager, youâll be the human presence behind Alan in the places our audience spends time online: Reddit, review sites like Trustpilot, forums, comment sections on Meta or LinkedIn, DMs. This is a hands-on, highly executional role. Youâll participate authentically in these communities, build and grow Alanâs own community spaces (starting with our own subreddit), and turn happy members and credible creators into a network of advocates who vouch for Alan in their own words.
Youâll report to Alanâs SEO/GEO Lead. Youâll work in close, day-to-day partnership with our senior Organic Social Media Lead, who owns Alanâs broader organic social strategy and focuses mostly on Meta & LinkedIn. Youâll start with the French market and help extend the playbook to Belgium, Spain and Canada as Alan grows.
What the conversations are about
People post about their situation: a freelancer who just registered and needs cover, parents weighing a childâs orthodontics, someone asking how much a mutuelle will pay back on a 1,500⏠dental bill, the founder of a six-person startup setting up a first collective plan, a retiree comparing senior options, someone tired of weak reimbursements and ready to switch.
You meet people in those threads, and in the reviews and forums where the same questions come up. Alanâs audience is composed of:
1.
Companies. HR leaders, founders and other decision-makers across industries who bring Alan to their teams. These conversations live more on LinkedIn and in professional/HR communities.
2.
Individuals. Freelancers and the self-employed (TNS), public-sector workers, retirees, and students.
Around this sits a widening set of health topics where Alan wants to be useful and trusted: mental health, womenâs health, parenthood and fertility, preventive care, chronic conditions, the everyday experience of the app and getting reimbursed, and the questions HR and employer decision-makers ask.