The Search Investment practice is a subset of individuals with specialized expertise working inside self-serve platforms as well as Basis’ own technology. The Search Media Buyer is responsible for owning and executing search media investment, serving as the day-to-day buying lead while partnering closely with Integrated Client Solutions, Analytics, Ad Operations, and Sales. This role blends strong executional rigor with strategic thinking, proactive communication, and accountability for campaign performance, quality, and process adherence. Buyers commonly work across Google, YouTube, Bing, Walmart, Amazon and other self-serve platforms. Responsibilities include: