Hi, I’m Erica, Senior Manager of Event Marketing at Jane. I lead our events team and work closely with the group day to day, setting strategic priorities, coaching on execution, and making sure we show up well everywhere we go.
This role holds two connected things. You’ll own Jane’s field marketing program, the dinners, happy hours, and gatherings we host in the markets that matter most to us, and you’ll also carry a portfolio of tradeshows. The booth is how practitioners find us, and the field event is where we get to know them.
As Jane grows, both matter more. We’re investing intentionally in how we show up at industry conferences, and we’re building field marketing close to the ground up so our presence in a city is more than a booth for three days. That means this role is part strategy and part logistics. You’ll be the person deciding where a local gathering will land well, and the person confirming the AV setup the night before.
This is an individual contributor role reporting to me. You’ll shape the annual field marketing plan with me, run the events, manage the program budget, and build the playbooks, reporting, and training that let field marketing scale as the team grows.
If you like designing experiences people remember, and you’re equally happy building the spreadsheet that keeps them on budget, this could be a great fit.
This role includes travel within Canada and the United States approximately 30% of the time, typically three to four events per quarter for onsite execution at industry conferences, tradeshows, and field marketing events. Field events are often paired with a tradeshow in the same market and same trip. Travel frequency may flex based on event timing and team needs.