Intermediate proficiency in HTML and CSS (1+ year), with a focus on layout, responsiveness, and accessibility — not application development; comfort working within a builder-first environment where CSS augments rather than drives the design
Strong foundation in branding and web design principles, including hierarchy, spacing, typography, mobile-first design, and visual consistency across sections
Working knowledge of responsive layouts (Flexbox/Grid) and browser DevTools for troubleshooting
Basic understanding of SEO best practices for site structure, metadata, and image alt text
Comfort working in a template-based environment, adapting designs within defined systems and constraints
Moderate experience with graphic editing tools (Photoshop, GIMP, Affinity, or similar) to resize, retouch, and adjust assets
Ability to make thoughtful design decisions when brand assets are incomplete or minimal
Comfortable using AI productivity tools to support copywriting, image work, and task efficiency
Familiarity with CRM or project management platforms (Salesforce experience a plus)
Strong attention to detail, time management, and written communication skills; including the ability to write structured notes that convey design decisions clearly
Fluent in written and spoken English
Delivers production ready websites with minimal revisions required.
Balances new builds, redesign work, and support tasks without sacrificing quality
Maintains visual brand consistency across a design, i.e. backgrounds, typography, textures, and spacing feel cohesive throughout
Catches issues early through internal review checklists, reducing rework and repeat corrections
Checks all available context before finalizing work
Responds to feedback quickly and applies it accurately
Maintains strong throughput, dependable turnaround times, and consistent design standards
Keeps Salesforce milestones up to date as work progresses
Acts as a reliable production partner for the Design Ops, Onboarding, and Success workflows