We’re looking for a Senior Field Marketing Manager to own and evolve Cardata’s field marketing strategy across events, webinars, industry associations, and strategic partnerships.
You’ll be responsible for turning field marketing investments into measurable business outcomes, from determining where we should show up and managing budgets to executing programs that create and progress pipeline. You’ll work closely with Sales to develop programs around our highest-priority markets and segments, ensuring every investment has a clear audience, purpose, and path to revenue.
A key part of this role will also be strengthening Cardata’s presence in the markets and communities where our buyers spend their time. You’ll build relationships with industry associations, proactively source speaking engagements and partnership opportunities, and identify new ways for Cardata to participate in relevant industry conversations and increase our visibility within our market.
This is a role for someone who can both set direction and execute. You’ll be expected to independently assess opportunities, make recommendations about where we invest, and continuously optimize our field marketing mix based on pipeline performance, market opportunity, and strategic value.
Success in this role is measured not simply by the number of events or programs delivered, but by their contribution to pipeline, the quality of our market presence, and how effectively budget is deployed toward the programs and partnerships that create the greatest impact.
If you’re energized by building relationships, creating high-impact programs, finding new opportunities, and taking accountability for how field marketing contributes to growth, you’ll thrive in this role.