How Performance Is Measured
Performance is assessed through a balanced combination of activity, quality, conversion, data discipline, and schedule compliance.
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Daily outbound call attempts — minimum 300 per working day (30%)
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Qualified leads generated — campaign target set by management (20%)
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Quality Assurance score — 95% or above (15%)
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CRM documentation accuracy — 95% or above (15%)
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Schedule adherence & attendance — 95% or above (10%)
Volume benchmarks: 300+ calls per day, 1,500+ per week, approximately 6,000-6,600 per month.
Quality safeguard: the numerical dialing target does not, by itself, constitute satisfactory performance. Repeatedly abandoned, duplicated, improperly dispositioned, deliberately shortened, or otherwise non-compliant calls may be excluded from productive activity and may negatively affect performance evaluation.
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You treat the dial count as the goal instead of qualified opportunities
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You cannot stay composed and productive through rejection and unanswered calls
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You skip dispositions, notes, or scheduled callbacks
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You need detailed instructions instead of taking ownership of your leads and follow-ups
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You are not comfortable with a consistent 300-call daily standard
What We Expect From You (First 3 Months)
Week 1: Complete systems, script, compliance, objection-handling, and CRM training; demonstrate accurate call dispositions and supervised call readiness.
Weeks 2-4: Progress toward the 300-call daily standard while maintaining coaching responsiveness, data accuracy, and minimum quality requirements.
Day 30: Consistent activity, lead quality, QA results, CRM discipline, attendance, and measurable progress against campaign targets.
Day 60: Sustained performance, improved conversion effectiveness, reliable follow-up execution, and acceptable schedule adherence.
Day 90 (the bar): Successful completion of probation based on overall weighted KPI performance, conduct, attendance, and compliance with company standards.