The Industry Principal (IP) is a highly visible, strategic role responsible for shaping PTC’s growth and market strategy within the Electronics & High-Tech vertical. Acting as a trusted advisor to customers and internal stakeholders, the IA leverages deep industry expertise, executive engagement, and market insight to drive early-stage pipeline creation, strategic account expansion, and long-term growth.
This role partners closely with Sales, Product Management, Marketing, Partners, Services, and executive leadership to align PTC’s solutions and go-to-market strategy with evolving industry priorities.
The ideal candidate has firsthand experience within the Electronics & High-Tech industry—including semiconductor, industrial electronics, networking, telecommunications, consumer electronics, or high-tech manufacturing—and understands how increasingly complex hardware and software products are developed and brought to market. Experience in product development, engineering, manufacturing, software development, systems engineering, PLM, digital engineering, or supply chain transformation is highly valued. Candidates may come from industry, strategic consulting, or Global Systems Integrators and possess the executive credibility to engage engineering and business leaders as a trusted advisor.
The Industry Principal helps define scalable industry go-to-market strategies, influences solution direction, strengthens executive relationships, and positions PTC as a strategic industry leader. Success in this role is measured by the ability to shape executive conversations, create early-stage opportunities, influence strategic account direction, and accelerate long-term pipeline growth—not simply support active sales pursuits.