In this exciting Category Strategy role your work will directly influence customer engagement, shopper behaviour, and business growth. You will translate sales performance, shopper and consumer insights into actionable plans that deliver a three-way win for our consumers, customers, and Mars.
This strategic role drives the identification of, and initiates the response to, best in class Category Growth Strategies, collaborating closely with Marketing, Customer, Sales, Strategic Revenue Management, Finance, and Consumer Market Insights to deliver insight-based strategies that drive and shape future category growth. You will design category strategies that drive sustainable growth, optimise range, space, pricing, promotions, and displays, and influence trade execution and new product development initiatives.