General Dentistry Marketing Manager – Digital & Performance Marketing
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Before you apply
Salary$70k – $80k
LocationReno, NV
Work modehybrid
Typefull-time
SeniorityMid
Experience3–7 yrs
DepartmentPractice Services
Company size51–200 people
First seenOct 30, 2026 · 1w ago
Verified live3d ago
At a glanceSummarised by Seekless from the posting.
3-7 years of proven experience in digital marketing, campaign management, and marketing analytics
Proven hands-on proficiency with Google Ads, Meta Business Suite, GA4, and local SEO tools
Bachelor's degree in Marketing, Communications, PR, or Business
Healthcare or dental marketing background is a plus
Experience in email marketing tools (e.g., Mailchimp, ActiveCampaign) and CMS platforms (e.g., Open Dental, NexHealth, PlanetDDS Cloud9) is preferred
Experience in Canva and Adobe Illustrator are a plus
Must pass a background check
Must pass a drug screen
Must currently reside in California, Nevada, Oregon, Idaho, or Washington
Skills
Google Analytics 4
Meta Business Suite
Facebook Ads Manager
Instagram Ads Manager
Google Ads
Google Business Profile
SEMrush
Moz
Yext
Mailchimp
ActiveCampaign
Open Dental
NexHealth
PlanetDDS Cloud9
Canva
Adobe Illustrator
Benefits
401(k)
Health insurance
Dental insurance
Vision insurance
Paid time off
Life insurance
Disability insurance
Employee assistance program
Employee discounts
Cell phone discount
About the company
General Dentistry Marketing Manager – Digital & Performance Marketing
Bluetree Practice Services - 9785 Gateway Dr, Reno, NV 89521
Must currently reside in California, Nevada, Oregon, Idaho, or Washington.
Job details
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Pay: $70,000.00 – $80,000.00 per year (DOE)
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Job Type: Full-time
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Shift and Schedule: Monday to Friday, Flexible scheduling options
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Location: Reno, NV (Hybrid / On-site)
Benefits
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401(k) with company match
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Health insurance (5 plan choices)
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Dental & Vision insurance
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Paid time off (PTO) & 6 Paid Holidays
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Employee Assistance Program (EAP)
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Employee discounts & Cell phone discount policy
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Life & Disability insurance
Full Job Description
About Us
Founded in 2012, Bluetree Dental is a provider-owned group and dental management organization redefining collective ownership and patient care across pediatric dentistry, orthodontics, general dentistry, and oral surgery. Unlike traditional corporate models, Bluetree offers its providers true corporate-wide equity, boasting an industry-leading model where 45 out of 60 active providers are company owners. Operating across Nevada, California, Oregon, Washington, Utah, and Idaho, we protect clinical autonomy while providing robust administrative, digital marketing, and operational support. Built on the principle that marketing is education, we foster a collaborative culture rooted in clinical excellence, mentorship, and giving our patients and team members something to smile about.
Role Overview
We are hiring a General Dentistry Marketing Manager with 3 to 7 years of experience in digital marketing, campaign optimization, and marketing analytics. You will oversee performance marketing, patient acquisition channels, and KPI tracking across multiple regional dental practices.
Key Responsibilities
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Digital Campaigns: Design, launch, and manage multi-channel digital marketing campaigns across Meta Business Suite, Google Ads, local SEO/SEM, and social media outreach.
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Data Analysis & KPI Reporting: Track, measure, and analyze performance metrics across web traffic, ad spend, conversion rates, and campaign ROI; deliver actionable monthly reports to practice leaders.
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Healthcare or Dental Education: Develop educational, patient-centric content that aligns with HIPAA guidelines, establishing practice credibility and driving patient engagement.
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Local Practice Growth: Collaborate directly with practice leaders to understand custom local market dynamics, craft tailored promotion strategies, and elevate brand visibility.
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Process Optimization: Maintain structured marketing workflows, test new growth channels, and optimize conversion funnels to reduce acquisition costs.
Tech Stack & Required Skills
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Analytics & Business Intelligence: Google Analytics 4 (GA4),
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Paid Media Platforms: Meta Business Suite (Facebook/Instagram Ads Manager) and Google Ads (Search, Display, Local Services Ads).
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SEO & Reputation Management: Google Business Profile management, local SEO tools (e.g., SEMrush, Moz, l, Yext), and online review platforms
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Marketing Automation & CMS: Experience with email marketing tools (e.g., Mailchimp, ActiveCampaign) and CMS platforms (e.g., Open Dental, NexHealth, PlanetDDS Cloud9) is preferred.
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Graphic Design (preferred, not required): Experience in Canva and Adobe Illustrator are a plus.
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Writing: Experience writing professional ad copy, press-releases, and website content while using individual brand voice and standards.
Qualifications
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Experience: 3-7 years of proven experience in digital marketing, campaign management, and marketing analytics. Healthcare or dental marketing background is a plus.
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Technical Mastery: Proven hands-on proficiency with Google Ads, Meta Business Suite, GA4, and local SEO tools as detailed in the tech stack above.
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**Patient Focus:**Driven by the needs of patients and communities, eager to support clinical teams and connect patients with the best dental care.
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Education: Bachelor’s degree in Marketing, Communications, PR, or Business.
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Clearance: Must pass a background check and drug screen.
This is a safety-sensitive role and requires passing a drug screen. We follow CDC, OSHA, and ADA guidelines to ensure a safe environment.
Bluetree Dental, an organization dedicated to changing lives and dentistry. With partners across multiple states, Bluetree focuses on pediatric dentistry, orthodontics, and general dentistry.
Bluetree’s Mission and Vision:
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Mission: To give people something to smile about, today, and tomorrow.
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Vision: Changing lives, changing dentistry.
Core Values That Guide Us:
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Caring: Prioritize the needs of patients, team members, and practices.
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Creative: Foster innovation and explore better ways to enhance dental care.
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Credible: Build trust through experience, education, authenticity, and unwavering commitment.
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Commitment: Stay dedicated to our values, mission, and vision.
Legal
Equal Opportunity Employer: We are an Equal Opportunity Employer, fostering a diverse and inclusive workplace. All applicants will be considered for employment without regard to race, religion, color, gender, sexual orientation, national origin, marital or veteran status, medical condition, disability, or any other status protected by law.
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