Strategic Advisory, Discovery & Roadmapping: Serve as a strategic advisor to enterprise customers by leading structured discovery engagements to assess SEO and GEO maturity, operating models, workflows, and organizational readiness. Conduct in-depth opportunity analysis and competitive benchmarking, synthesizing complex insights into executive-ready recommendations. Translate findings into phased, multi-quarter SEO and GEO roadmaps aligned to measurable business outcomes, clearly defining priorities, milestones, and success criteria.
Governance, Adoption & Operating Model Transformation: Design scalable SEO and GEO governance frameworks and operating models that enable long-term adoption and cross-functional alignment. Establish scalable standards for workflows, accountability, reporting, and cross-functional collaboration across Marketing, Product, Engineering, and Content teams. Guide customers through change initiatives, stakeholder alignment, and rollout sequencing while diagnosing inefficiencies and recommending process optimizations that increase operational efficiency and reduce friction.
Executive Facilitation & Program Leadership: Lead structured workshops, prioritization sessions, and executive briefings to define outcomes and align stakeholders throughout the customer lifecycle, ensuring strategic alignment and long-term value realization… Track performance against milestones and KPIs, proactively identify risks and implementation blockers, and recommend course corrections as business priorities evolve.
Lifecycle Strategy & Growth Alignment: Partner closely with Sales, Customer Success Managers, and Product teams to ensure strategic continuity throughout the customer lifecycle. Identify opportunities for expanded engagement and deeper alignment between customer goals and Semrush capabilities. Act as the voice of the customer by surfacing insights, risks, and product enhancement opportunities that support enterprise digital transformation.
Internal Strategy & Methodology Contribution: Contribute to the evolution of internal playbooks, consulting frameworks, and delivery methodologies that increase leverage and consistency across Strategic Services. Share patterns, insights, and best practices to continuously elevate enterprise strategy delivery.