Content Creation & Production:
Create engaging, platform-native content across social channels including short-form video, static posts, story formats, and emerging content types. Bring ideas to life from concept through to execution, ensuring content feels authentic and tailored to each platform.
Creative Ideation:
Collaborate with social, strategy, and influencer teams to develop content ideas that align with campaign objectives and brand tone. Translate briefs into compelling, scroll-stopping content concepts.
Social-First Storytelling:
Understand how content behaves differently across platforms and create work that is optimised for each environment, particularly TikTok, Instagram, and emerging social platforms.
Trend Awareness:
Stay close to cultural moments, platform updates, and content trends, proactively bringing ideas into the team that keep work fresh, relevant, and culturally connected.
Collaboration:
Work closely with internal teams including strategy, influencer, production, and account management to ensure content aligns with wider campaign and brand objectives.
Content Delivery:
Support the end-to-end production process, from planning and shooting through to editing and publishing, ensuring content is delivered on time and to a high creative standard.
Feedback & Optimisation:
Review content performance and use insights to refine and improve future output, contributing to a culture of continuous creative improvement.