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HavasAssistant Manager - Paid Media
LocationMumbai
Work modeon-site
Typefull-time
SeniorityMid
Experience2–4 yrs
DepartmentMedia
Company size10,000+ people
PostedFeb 9, 2025 · 1y ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
2-4 years of professional experience in strategic planning, media, brand
Proficiency in Google Ads & Meta Ads
Strong knowledge of Search, Display, and Lead Generation campaigns
Experience managing YouTube, Display, and Video Awareness campaigns
Analytical mindset with expertise in Google Analytics, Meta Business Suite, and other tracking tools
Hands-on experience in campaign optimization and performance analysis
Ability to work in a fast-paced environment and manage multiple campaigns simultaneously
Bachelor's or Master's degree in Business, Marketing or Advertising
English (Intermediate)
Skills
Google Ads
Meta Ads
Google Analytics
Meta Business Suite
On-site
Agency :
PivotRoots
Job Description Summary :
PivotRoots, a Havas company, is looking for a Paid Media Specialist with 2-4 years of experience to manage and optimize digital campaigns across Google and Meta platforms. The ideal candidate should have hands-on experience in performance marketing (lead generation) as well as branding campaigns focused on awareness and engagement.
Job Description :
Key Responsibilities:
•
Plan, execute, and optimize paid media campaigns across Google Ads & Meta Ads.
•
Manage performance-driven campaigns – including Search, Display, and Lead Generation. Handle branding campaigns – including YouTube, Display, and Video Awareness Campaigns.
•
Monitor, analyze, and optimize campaign performance based on key metrics like CTR, CPA, ROAS, and conversion rates. Conduct A/B testing to improve ad creatives, targeting, and messaging.
•
Work closely with creative teams to develop engaging ad copies and visuals.
•
Generate regular reports and insights to improve campaign effectiveness.
•
Stay updated with industry trends, platform updates, and best practices.
Required Skill Set:
•
Proficiency in Google Ads & Meta Ads.
•
Strong knowledge of Search, Display, and Lead Generation campaigns.
•
Experience managing YouTube, Display, and Video Awareness campaigns.
•
Analytical mindset with expertise in Google Analytics, Meta Business Suite, and other tracking tools.
•
Hands-on experience in campaign optimization and performance analysis.
•
Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
Previous Experience & Industry Background
•
2-4 years professional experience in strategic planning
•
Media, Brand
Qualifications & Languages:
•
Bachelor’s or Master’s degree in Business, Marketing or Advertising
•
Languages: English (Intermediate)
Soft skills & Competencies
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Managing execution
•
Being authentic and open
•
Being flexible and adaptable
•
Media and media planning
•
Mx Expert (Connection, Context, Content)
•
Omnichannel
•
Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
•
Advanced Programmatic
•
OSEP
Legal
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
Contract Type :
Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.