• Lead integrated internal and external communications for the West Southeast Asia division, aligning enterprise priorities with divisional business goals, market opportunities and stakeholder needs.
• Serve as a trusted communications advisor to divisional and market leaders, providing counsel on executive visibility, leadership communications, media engagement, employee engagement and reputation.
• Develop and deliver communications plans that support Mastercard’s business, technology, innovation, acceptance, security, public affairs and corporate priorities across multiple markets.
• Translate complex business, technology and regulatory topics into clear, credible and audience-relevant narratives for employees, media, customers, partners, policymakers and other stakeholders.
• Drive executive and thought leadership programmes across speaking platforms, media opportunities, owned channels, social content and internal forums.
• Lead employee communications that connect divisional teams to Mastercard’s strategy, culture, priorities and change agenda, working closely with People & Capability, business and regional communications partners.
• Manage proactive and reactive media relations, issues preparedness, crisis response and reputational risk mitigation in partnership with regional, global, legal, franchise, public policy and business teams.
• Build strong agency, media and stakeholder relationships, ensuring high-quality execution, disciplined message management and consistent delivery across markets.
• Use insights, analytics, external trends and AI-enabled tools to improve planning, content development, measurement and communications effectiveness while maintaining accuracy, governance and sound judgement.
• Lead a small team, fostering a collaborative, high-performing culture while supporting individual growth, capability building and execution excellence.