Area Manager - Channel Sales - Agri
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Before you apply
LocationIN RJ - Kota
Work modeon-site
SeniorityMid
Company size10,000+ people
PostedOct 21, 2026 · 2w ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
Accurately forecast annual, quarterly and monthly revenue streams
Collaborate with RGM to develop sales strategies to improve market share
Monitor area sales, analyse variances and develop & implement area specific sales action plans
Maintain sales staff and distributor performance records
Perform sales activities for major accounts and negotiate sales price and discounts
Map the retail outlets in the area and allocate them to the sales team
Create beat plan for TGEs and TGMs and monitor its adherence
Assist TGEs and TGMs in establishing personal contact and rapport with key influencers
Liaise with major accounts and negotiate sales price and discounts
Drive and monitor distributor performance on metrics of sales, on-time delivery, query resolution
Provide recommendations on new distributor appointment and distributor management system
Channel Development for primary and secondary sales; channel management and expansion
Constantly gather market and competitor intelligence, evaluate market trends and provide updates
Compile and analyse clustered specific sales figures to derive sales trends and forecasts
Provide inputs to the regional branding execution manager in devising apt branding initiatives
Implement area specific trade promotional/branding/marketing initiatives
Conduct influencer engagement programs like sales promotion activities and key plumber/architect/consultant meets
New Product Development planning & execution in the assigned area
Responsible for the recruitment, direction, organisation, performance appraisal, control and motivation of sales team
Educate and train sales team in account sales and growth, selling & communication skills, presentation skills, competition tracking and business/financial matters
Problem-solving and analytical skills to interpret sales performance and market trend information
Ability to motivate and lead the sales team
Experience in developing marketing and sales strategies
Excellent oral and written communication and presentation skills
Good working knowledge of Microsoft Office Suite
Ability to build relationships
Influencing and Negotiation ability
Fluent in English and local language
Skills
Microsoft Office Suite
Roles and Responsibility:
Sales Planning and Reporting
1.
Accurately forecast annual, quarterly and monthly revenue streams
2.
Collaborate with RGM to develop sales strategies to improve market share in all product lines.
3.
Monitor area sales, analyse variances and develop & implement area specific sales action plans to ensure revenue growth across product categories.
4.
Maintain sales staff and distributor performance records in order to effectively analyse business and individual performance; provide productivity reports as required to management.
Sales Execution
5.
Perform sales activities for major accounts and negotiate sales price and discounts in consultation with RGM.
•
Map the retail outlets in the area and allocate them to the sales team.
7.
Create beat plan for TGEs and TGMs and monitor its adherence; assist them in establishing personal contact and rapport with key influencers, decision-makers in the area.
•
Liaise with major accounts and negotiate sales price and discounts in consultation with RGM.
•
Drive and monitor distributor performance on metrics of sales, on-time delivery, query resolution.
10.
Provide recommendations on new distributor appointment and distributor management system.
11.
Channel Development for primary and secondary sales; channel management and expansion.
Market Intelligence and Analysis:
•
Constantly gather market and competitor intelligence, evaluate market trends and provide updates to RGM, along with recommendations for tackling
•
Compile and analyse clustered specific sales figures to derive sales trends and forecasts across products.
Activations & Launches
•
Provide inputs to the regional branding execution manager in devising apt branding initiatives for the area.
•
Implement area specific trade promotional/branding/marketing initiatives activities and strive to ensure maximum visibility through the marketing and promotion activities.
•
Conduct influencer engagement programs like sales promotion activities and key plumber/architect/consultant meets for demand generation.
17.
New Product Development planning & execution in the assigned area
Resource Management and Development
•
Responsible for the recruitment, direction, organisation, performance appraisal, control and motivation of sales team to accomplish specific sales objectives.
•
Educate and train sales team (self + through corporate sales training) in the areas of account sales and growth, selling & communication skills, presentation skills, competition tracking and business/financial matters on contracts/ invoicing etc.
Role Specific Competencies:
•
Problem-solving and analytical skills to interpret sales performance and market trend information.
•
Ability to motivate and lead the sales team.
•
Experience in developing marketing and sales strategies Excellent oral and written communication and presentation skills, plus a good working knowledge of Microsoft Office Suite
•
Ability to build relationships,
•
Influencing and Negotiation ability
Language: Fluent in English and local language