Member experience strategy. Define what a world-class Dutch experience looks like across every channel — messaging, email, live support, prescription delivery, and everything in between. Set the vision, build the roadmap, and hold the bar.
Support operations. Lead and grow our CX team, including team leads, support specialists, and CX ops. Own hiring, onboarding, performance management, and team culture. Build systems that scale without sacrificing the warmth and responsiveness that make Dutch different.
Voice of the customer. Own NPS, CSAT, and member retention metrics. Build the listening infrastructure — surveys, tagging, trend analysis — that turns member feedback into actionable product and operational insights. Make sure leadership hears what members are actually experiencing.
Cross-functional advocacy. Partner with Product and Engineering to surface and prioritize member pain points. Partner with Clinical to ensure the handoff between vet care and member support is seamless. Partner with Growth to understand what’s bringing members in and what’s keeping them.
Tooling and process. Evaluate, own, and improve the tech stack that powers CX — help desk software, CRM, automation, AI-assisted workflows. Build for efficiency without losing the human touch that pet parents need when they’re worried about their animals.
Quality and compliance. Ensure support interactions meet Dutch’s quality standards, and that the team operates within relevant regulatory guidelines for a telehealth environment.
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SLA adherence on all channels (email, chat, live phones, SMS)
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Cancellations & Retention