BE
BetwaySenior Sponsorship Account Lead – Football
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Before you apply
LocationJohannesburg
SeniorityLead
Company size25+ people
PostedOct 1, 2026 · 1mo ago
Verified live2d ago
At a glanceSummarised by Seekless from the posting.
Manage the relationship with various rights holders (Betway Premiership, Simba SC, Arsenal, Manchester City, Manchester United)
Develop sponsorship strategies and activation plans with insights from market research and data
Manage and maintain budgets for each respective property
Prepare monthly sponsorship status proposals
Conduct negotiation of extension and renewals of sponsorship agreements
Research and update competitor database to conduct comparative analysis
Clear, confident communication (written and verbal), and the ability to breakdown complex ideas
Collaborative mindset, working smoothly with cross‑functional teams
Strong organisational skills and ability to manage multiple projects
Exceptional attention to detail and commitment to high‑quality work
Adaptability – stay sharp, productive and positive in fast‑moving environments
Accountability – take ownership and accountability of all your work
Flexibility – ready to work long hours and over weekends whilst sports events are taking place
In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
Previous experience in the sports industry, with a strong understanding of rights holder and agency relationships
Familiarity with gambling regulations and compliance requirements in various jurisdictions
Experience in developing and executing sponsorship activation strategies
In depth knowledge of various sporting codes
Credit and criminal record check will be conducted
Qualification verification check will be done
About the company
Kick-start your career in the online gaming world and experience the very latest in technology and innovation.
What you’ll do
You’ll take ownership of work that gives us our competitive edge, including:
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Manage the relationship with the various rights holders.
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Betway Premiership
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Simba SC
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POC for African led initiatives for Arsenal, Manchester City and Manchester United
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Develop sponsorship strategies and activation plans with insights from market research and data
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Compile activation plans per property per annum that aligns to our strategy
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Manage and maintain budgets for each respective property
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Develop sponsorship activation budgets for approval
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Manage budget reporting quarterly
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Prepare monthly sponsorship status proposals
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Compile and present monthly plans for each property that align to strategy
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Conduct negotiation of extension and renewals of sponsorship agreements
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Work closely with legal counsel to ensure contracts are up to date and negotiated accordingly.
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Research and update competitor database to conduct comparative analysis of marketing activities, product, new features etc.
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Marketing activities in our sector
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Product features
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New features
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New sponsorships
This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.
What you’ll bring
You’re someone who brings:
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Clear, confident communication (written and verbal), and the ability to breakdown complex ideas
•
A collaborative mindset, working smoothly with cross‑functional teams to hit shared goals
•
Strong organisational skills and the ability to manage multiple projects without dropping the ball
•
Exceptional attention to detail and a commitment to high‑quality work
•
Adaptability – you stay sharp, productive and positive in fast‑moving environments
•
Accountability – You take ownership and accountability of all your work
•
Flexibility – ready to work long hours and over weekends whilst sports events are taking place
Desirable skills you’ve got up your sleeve
It would be great if you also have some of the following skills:
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In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
•
Previous experience in the sports industry, with a strong understanding of rights holder and agency relationships
•
Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
•
Experience in developing and executing sponsorship activation strategies
•
In depth knowledge of various sporting codes
*Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.
*Shortlisted candidates may need to complete an assessment.
Legal
This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.
Should you not hear from us within 2 weeks, please deem your application as unsuccessful.
The perfect place to work, play and grow!