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WPP Media

Senior Associate, Planning

Salary$45k – $90k
LocationLos Angeles, United States
Work modehybrid
Typefull-time
SeniorityMid
Experience1+ yrs
DepartmentClient Teams
Company size10,000+ people
PostedSep 17, 2026 · 3w ago
Verified live7h ago
At a glanceSummarised by Seekless from the posting.
Must have16
Bachelor's Degree in Marketing/Media/Communications; OR equivalent professional work experience
At least 1+ year of related media planning/communications planning experience
Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
Proficiency with systems/tools
Strong quantitative skills, including analytical abilities and math proficiency
Ability to work within a team, handle multiple assignments and meet tight deadlines
Strongly business-minded, and extremely detail-oriented, with clear and proven organizational skills
Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint
Partner with the Manager in the development of communication plan options and recommendations
Gather and analyze data to provide sound strategic, consumer-insights-driven media recommendations
Deliver POVs/position papers on key client issues and/or client opportunities
Ensure proper execution of communication plans: maintain accurate budget control and flow of media activity, proactively update Manager and client
Prepare media authorizations per approved plans/project requests
Train and develop Associate(s), review their work for accuracy
Act with high integrity to maintain strong, collaborative, productive working relationships
Provide timely and accurate delivery of all work
Skills
MS Excel
MS Word
MS PowerPoint
Benefits
Health insurance
Dental insurance
Vision insurance
Retirement plan
Paid time off
Employee discounts
Mental health days
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit <wppmedia.com>.
Role Summary & Impact
As a Senior Associate, Planning, you will play a key role in developing media strategy and media plans, and make insightful recommendations consistent with the approved strategy. You will manage daily tasks for stewarding approved plans and train Associates in media fundamentals, policies/procedures, and computer systems.
Skills and Experience
Responsibilities
•
Partner with the Manager in the development of communication plan options and recommendations.
•
Gather and analyze data to provide sound strategic, consumer-insights-driven media recommendations.
•
Deliver POVs/position papers on key client issues and/or client opportunities.
•
Ensure proper execution of communication plans: (Maintaining accurate budget control and flow of media activity, and proactively, consistently updating Manager and (if appropriate) client contact(s); Monitoring buys/schedules).
•
Prepare media authorizations per approved plans/project requests.
•
Train and developing Associate(s), as well as reviewing their work for accuracy.
•
Act with high integrity to maintain strong, collaborative, productive working relationships across all internal and external teams and partners.
•
Provide timely and accurate delivery of all work.
•
Bachelor’s Degree in Marketing/Media/Communications; OR equivalent professional work experience.
•
At least 1+ year of related media planning/communications planning experience.
•
Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency).
•
Proficiency with systems/tools.
•
Strong quantitative skills, including analytical abilities and math proficiency.
•
Ability to work within a team, handle multiple assignments and meet tight deadlines.
•
Strongly business-minded, and extremely detail-oriented, with clear and proven organizational skills.
•
Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.  We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
Legal
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection in this open and supportive environment.That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
US Pay Range
$45,000—$90,000 USD
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