Brand Manager - ( Subsidiary: Cookievore )
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Before you apply
LocationEl Sheikh Zayed City, Giza Governorate, Egypt
Typefull-time
SeniorityMid
Experience3–5 yrs
DepartmentCommercial
Company size201–500 people
PostedJul 22, 2026 · 3mo ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
3-5 years of experience in Brand Management, Marketing, or Consumer Marketing
FMCG industry experience is mandatory
Strong understanding of brand management principles and consumer marketing
Experience with digital marketing platforms and social media marketing
Knowledge of market research techniques and performance analytics
Proficiency in Microsoft Office and marketing analytics tools
Strategic thinking and business acumen
Creativity and innovation
Strong analytical and problem-solving skills
Excellent communication and storytelling abilities
Project management and organizational skills
Cross-functional collaboration and stakeholder management
Results-oriented mindset with attention to detail
Ability to work in a fast-paced FMCG environment
Leadership, initiative, and decision-making skills
Bachelor's degree in Marketing, Business Administration, or a related field
Experience managing integrated marketing campaigns and product launches is highly preferred
Familiarity with graphic design workflows and creative development processes is an advantage
Skills
Microsoft Office
marketing analytics tools
digital marketing platforms
social media marketing
Brand Strategy & Development
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Develop and implement comprehensive brand strategies aligned with the company’s business objectives.
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Maintain and strengthen the company’s brand positioning and identity across all customer touchpoints.
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Ensure consistent brand messaging, tone of voice, and visual identity.
Marketing Campaign Management
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Plan, execute, and evaluate integrated marketing campaigns across digital, social media, and offline channels.
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Coordinate promotional activities, product launches, and seasonal campaigns.
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Monitor campaign performance and optimize marketing activities to maximize ROI.
Market Research & Consumer Insights
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Analyze market trends, customer behavior, and competitor activities.
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Identify opportunities for innovation and brand growth.
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Translate customer insights into actionable marketing strategies and product positioning.
Brand Assets & Cross-Functional Coordination
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Oversee the development of packaging, marketing materials, and brand visuals.
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Collaborate with Design, Sales, Production, and Product Development teams to ensure brand consistency.
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Support new product launches through effective branding and communication strategies.
Performance & Continuous Improvement
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Monitor brand performance using relevant KPIs and market data.
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Measure campaign effectiveness and recommend improvements.
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Stay updated with industry trends, digital marketing developments, and consumer preferences.
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Continuously identify opportunities to strengthen brand equity and customer engagement.
Requirements
Education
•
Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience
•
3-5 years of experience in Brand Management, Marketing, or Consumer Marketing.
•
FMCG industry experience is mandatory.
•
Experience managing integrated marketing campaigns and product launches is highly preferred.
Technical Knowledge
•
Strong understanding of brand management principles and consumer marketing.
•
Experience with digital marketing platforms and social media marketing.
•
Knowledge of market research techniques and performance analytics.
•
Proficiency in Microsoft Office and marketing analytics tools.
•
Familiarity with graphic design workflows and creative development processes is an advantage.
Competencies
•
Strategic thinking and business acumen
•
Creativity and innovation
•
Strong analytical and problem-solving skills
•
Excellent communication and storytelling abilities
•
Project management and organizational skills
•
Cross-functional collaboration and stakeholder management
•
Results-oriented mindset with attention to detail
•
Ability to work in a fast-paced FMCG environment
•
Leadership, initiative, and decision-making skills